Let's get Geelong wrapped up this Christmas!
Join the Dress Your Business Christmas campaign and help bring some festive cheer to Geelong's streets.
This year the City is offering local businesses a Big Red Bow to dress up their shopfronts and windows. It's a simple way to get involved, spread some Christmas spirit and help make Geelong feel festive!
Why Participate?
- Easy to get involved
A Big Red Bow is all you need to take part, but if you're feeling creative, go all out with a festive display!
- Spread Christmas cheer
Help create a bright festive atmosphere across our City streets.
- Festive and sustainable
Make a lasting impression with a Big Red Bow designed to be reused each Christmas, helping reduce waste while spreading festive cheer.
- Build community spirit
Help create a vibrant, joyful
atmosphere across Geelong by joining other local businesses in festive displays.
Important Information
A limited number of Big Red Bows are available in so get in quick! Once all bows have been allocated, registrations will close.
Businesses that received a Big Red Bow in 2025 are encouraged to reuse their existing bow this Christmas. Reusing decorations helps reduce waste and supports a more sustainable approach to the campaign.
New participating businesses will be prioritised when allocating the available bows in 2026.
How it Works
- Register below to
participate
- Collect your bow from Friday November 20.
Pick up your Big Red Bow from the
Wurriki Nyal Civic Precinct concierge.
If you are unable to collect, please contact [email protected]
- Decorate your window, door or shop front with the bow. Instructions on how to tie the bow are available via the QR code on the packaging
- Share & promote
Snap photos of your decorated business and share on social media tagging @EventsGeelong and @CityofGreaterGeelong